Millennials are changing the housing and retail markets

Millennials are already impacting the consumer market in ways I never imagined. Think about it, if I had approached you 10 years ago discussing the sharing economy and companies like Uber and Lyft, what would have been your response? Well, we are facing a new millennial-fueled shift, challenging traditional knowledge of the housing market.

Since 2005, I’ve watched as American households have increasingly sought rental options, with over 9 million new residents choosing to rent, the largest gain in the rental market since the 1960s. While many thought, it hit its peak during the 2008 financial crisis, it appears the trend will likely continue. Even though the Dow Jones Industrial Average has exceeded 21,000 and joblessness is under 5 percent, the number of rental properties is still increasing. [Read more…]